The Future of Global Retailing

Date : Lundi le 1 novembre à 10h.

Lieu : La salle Salle Béton Grilli (1er étage, section bleu), HEC Montréal, 3000 Côte Ste Catherine.

Professor Hiroshi Kosaka first graduated from the University of Tokyo with BA Law. Later he became was a Research Student at the Graduate School, London School of Economics, University of London ( Toshiba Scholarship ). Kosaka next graduated from Tokyo Metropolitan University with BSc Mathematics. He was later awarded a Ph.D. Degree (Business Administration) from Keio University on the subject of global marketing.
Profession: Kosaka joined Toshiba Corporation and served mainly in its international and marketing functions. He has helped established Toshiba America, Inc, the first London Office), Toshiba's first Europe Office in Duesseldorf. Kosaka was also in-charge of global strategies of management, marketing, production for Electronics, information, telecommunication & power generator. He left Toshiba as General Manager for its all European Operations.

Currently, Kosaka is a Professor - Marketing at Graduate School, Chuo University. He is also a Visiting Professor at Graduate School, Keio University and was also a Visiting Professor at ESSEC, Grand Ecole, Graduate School of Management, Paris.(January- March, 2000).

His academic achievements include: Ph.D. Dissertation;(Proposal of a new framework of global marketing in which the structure of environment and strategy is quantitatively analyzed, aiming to match theory and practice. Culture is quantitatively identified.), Japanese Marketing: Towards A Better Understanding,"Journal of Marketing

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